HOW IT ALL STARTED
Built Project started where most of our best ideas do — in the garage.
For years, I was that guy in the driveway working on my own ride chasing the dream of building a project car. My weekends were filled with either busted knuckles, multiple trips to the parts store, or swapping stories at car meets. But when it came to what I wore, nothing felt like it truly represented me. No real connection to the lifestyle. So in 2019, I created Built Project
Built Project isn’t about just selling clothes. It’s about building a community— a family of likeminded, grease-covered gearheads who share the same obsession, the same grind, and the same pride in what they’ve built.
Every piece we make is inspired by this culture.
I see Built Project not just as a clothing brand, but as the go-to BRAND in car culture fashion — collaborating with legends, connecting with the car community, and hosting or sponsoring car shows & meets. Where every project — finished or still in progress — gets the spotlight it deserves.
Our Motto:
“Wear What Drives You.”
Because this isn’t just fashion. It’s a badge of honor for the dreamers, and DIY wrenchers who live the project car lifestyle.
Martin Zapata Jr.
Founder/Owner